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holiday gift guide

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In an ideal world, budgets wouldn’t exist when it comes to holiday gifting. If there weren’t serious financial ramifications involved in spending our entire net worth showering our family and friends with presents for all of December, we would all do it in a heartbeat. But alas, we live in the real world where money doesn’t grow on trees, so a little bit of discretion when it comes to holiday shopping is necessary. Luckily, some of our favorite e-retailers came stocked and ready with fantastic beauty gifts under $25 that anybody would love.

To make sifting through the plethora of affordable gift options out there a little easier, we’ve compiled a list of the best limited-edition holiday sets, travel-sized products, and palettes that we think are the cream of the cost-effective crop. You can snag some Best of Beauty-winning products from Laneige and Nyx Professional Makeup, sample some Boy Smells scents, or gift someone in your life a whole new hair-care regimen for less than the price of a late-night Uber home. 

Keep reading to see our picks for the 15 best under $25 beauty gifts that’ll make the recipient feel like a million bucks.

Skin-Care Gifts Under $25

Laneige Midnight Minis Lip Sleeping Mask Set

The Inkey List Winter Skin 101 Set

Cosrx All About Snail Kit

If you’re in need of a gift for someone who has emptied out more lip balm containers than you can count, the Laneige Midnight Minis Lip Sleeping Mask Set is the perfect present. This set comes with five miniature jars of the rich, vitamin C-packed lip hydrator, which has won Best of Beauty and Readers’ Choice Awards. You can also give one flavor — Berry, Gummy Bear, Mango, Vanilla, and Mint Choco — to different people and check five stocking stuffers off your holiday list at once.

Buffs and amateurs alike will appreciate a well-rounded skin care set like The Inkey List’s Winter Skin 101 Set. This kit comes with four of the brand’s bestsellers including the luxe Oat Cleansing Balm, which won a Best of Beauty Award in 2020.

Give dry and dull winter skin a boost with the moisture-retaining power of snail mucin. The Cosrx All About Snail Kit comes with a snail mucin-infused cleanser, essence, moisturizer, and eye cream that work together to replenish the skin and fight dehydration. The recipient of this gift might even think of you when they notice that they’re using their humidifier less this winter. 

Makeup Gifts Under $25

Tower 28 Dreamy Gleamy Holiday Lip Gloss Duo Set

Charlotte Tilbury Mini Pillow Talk Lipstick & Liner Set

Flower Beauty E.T. Eyeshadow Palette

The Allure staff loves Tower 28 lip glosses, but you don’t need to be a lip connoisseur to understand just how good these shiny-but-not-sticky glosses are. The Tower 28 Dreamy Gleamy Holiday Lip Gloss Duo Set comes with two shades of the brand’s moisturizing Lip Jelly, Coconut (a rosy pink) and the holiday-exclusive shade Dream, a shimmery rose gold.

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